Jaadu Boutique

Women's Ethical Fashion, Jewellery & Homeware Boutique

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Lucknow & the Art of Chikinkari

“Lucknow is also famous for the exquisite art of Chikankari . Chikan is a delicate and very skilled embroidery technique. Different patterns and effects depend on the stitches and the thickness of the thread.”

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Money to Burn:
Fast Fashion

Once you have this relationship with your clothes the idea of disposable fashion goes straight out of the window. After all if you love something, you feel good in it, so why wouldn’t you want to wear it again and again?

 

Social Stories are uplifting blogs offering advice and exploring issues surrounding ethical living and social empowerment. Our experiences working with ethical fashion and discovering new ways to live more sustainably.

The Travelogue collects our favourite travel stories, from Janine's experiences in India whilst travelling for inspiration and sourcing materials for our designs, to traditional events and travel ideas. 

 

The Makers is an in depth exploration of the people and inspirations behind Jaadu; the block printers, the social enterprises and initiatives, the dyers, the embroiderers and the traditional techniques they use and keep alive. 

Jaadu Stories combines updates from Jaadu, upcoming and past events, as well as information and news from our suppliers, social enterprises and charity partners. 

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Jaadu Travel

India is an exciting, visual, energetic and colourful country, full of awe inspiring beauty and history. The Jaadu Travel programme is a special experience, introducing our guests to a combination of traditional sightseeing, shopping and some of the designers and makers Janine works with, both in Delhi and Jaipur.